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01 Apr 2025

Expansion of The Meetings Show Asia Pacific 2025 Cements Singapore's Role as a MICE Powerhouse

Expansion of The Meetings Show Asia Pacific 2025 Cements Singapore's Role as a MICE Powerhouse

Singapore, 1 April 2025 – The 2nd edition of APAC's leading MICE show, The Meetings Show Asia Pacific (TMS APAC), sees a record number of exhibitors and buyers. Returning to Marina Bay Sands Convention Centre on 16 and 17 April 2025 and co-located with the inaugural Business Travel Show APAC, TMS APAC is set to bring the biggest gathering of travel professionals in the region. With the support of the Singapore Tourism Board (STB), this year’s event further solidifies Singapore’s standing as the "World's Best MICE City.”

An Unparalleled Line-up of Exhibitors

TMS APAC 2025 features an expanding roster of exhibitors from key MICE sectors, including destinations, hotels, venues, event technology providers, and industry associations. With a dynamic mix of industry veterans and fresh decision-makers, this year’s show is set to welcome a strong 40% of returning buyers, while 60% will be joining for the first time. Some confirmed exhibitors include:

  • Hotels & Resorts: Hyatt Hotels Corporation, IHG Hotels & Resorts, BWH Hotels, Pan Pacific Hotels Group, Meliá Hotels International, Rocco Forte Hotels Italy, Seibu Prince Hotels & Resorts, New World Hotels & Resorts

  • Convention Centres: Dubai Business Events, Jio World Convention Centre Mumbai, Bali Nusa Dua Convention Center, Ariyana Convention Centre Danang

  • Tourism Boards & CVBs: Singapore Tourism Board, Tourism New Zealand, Thailand Convention and Exhibition Bureau, Japan National Tourism Organization, Visit Monaco, Destination Vancouver, Gyeonggi Tourism Organization, Kyoto Convention & Visitors Bureau, Commerce and Investment Promotion Institute of the Macao SAR (IPIM), Tourism Promotions Board (TPB) Philippines

  • Industry Associations & Event Services: SITE, ICCA, PCMA, euromic, Unearthed Productions, POCKETALK, Evintra, Gevme

“TMS APAC 2025 is experiencing phenomenal growth this year, with a record number of exhibitors and our hosted buyer opportunities nearing full capacity,” said David Blansfield, Executive Vice President, Northstar Meetings Group. “Singapore’s seamless connectivity, world-class venues, and exceptional hospitality create the perfect environment for business networking and growth. Coupled with the city’s leadership in innovation and sustainability, this year’s show is set to redefine how MICE professionals connect, collaborate, and create new business opportunities, delivering an impactful and inspiring experience for exhibitors and buyers alike.”

This continued success highlights Singapore’s position as an eminent global MICE destination. “Singapore is a strategic hub for global business events, and we are proud to support TMS APAC 2025 in facilitating meaningful connections,” said Ms. Huey Hong Ong, Assistant Chief Executive (Industry Development Group) and Chief Sustainability Officer, STB. “The event's expanded return reinforces Singapore’s position as a leading MICE destination, where excellent infrastructure, extensive connectivity, and a dynamic business ecosystem create the ideal environment for knowledge exchange and lasting impact.”

Introducing MeetforMiles – A New Era of Event Engagement

One of the most anticipated features of TMS APAC 2025 is MeetforMiles, an innovative engagement tool powered by Searix International. This platform incentivises attendees to connect with exhibitors, participate in sessions, and engage in activities, earning miles that can be redeemed for premium gifts. Attendees can look forward to unique rewards such as oxygen bars, edible flowers, personalised luggage tags, and more, courtesy of vendors including Market for Good, O2genes, Nosh Produce, The HoloGrail, Candlescape Foundation, and Green Drumming.

“We are excited to be a part of TMS APAC 2025 and enhance attendee engagement through our MeetforMiles platform. By integrating gamification with meaningful interactions, we aim to elevate networking experiences, ensuring every participant gains maximum value from the show,” said Lance Ng, Group CEO, Searix International.

Immersive and Interactive Experiences Await

In addition to MeetforMiles, TMS APAC 2025 will introduce a host of new experiential elements, including the AI Face Swap Photobooth, offering attendees a fun and innovative way to commemorate their participation.

With an expanded exhibitor lineup, cutting-edge engagement tools, and an unmatched networking experience, TMS APAC 2025 is poised to be the must-attend event for the global MICE industry.

For more information and updates on The Meetings Show Asia Pacific 2025, visit: Show Website  |  Programme Lineup  |  Speakers Profiles

For Media Inquiries:  
Rochelle Jayawardena                                                                                    
Group Marketing Director                                            
rjayawardena@ntmllc.com      

Wong Wye Leng 
PR Representative
LEAP IMS 
wyeleng@leapmarketingasia.com 

For Exhibiting and Sponsor Inquiries: 
tmsapac.sales@ntmllc.com 

For Buyer Inquiries: 
tmsapac.buyer@ntmllc.com 

 For Event Inquiries: 
tmsapac@ntmllc.com 

 

About The Meetings Show Asia Pacific
The Meetings Show Asia Pacific is the region’s preeminent event for the MICE industry, bringing together key industry leaders, suppliers, and professionals from around the world. Co-located with the Business Travel Show Asia Pacific, the event serves as a platform for networking, knowledge exchange, and shaping the future of group travel and events in the Asia-Pacific region. Organised by the Northstar Travel Group, the 2025 event promises to be the largest gathering of its kind in the region.

About the Business Travel Show Asia Pacific
The Business Travel Show Asia Pacific is the leading event for corporate travel professionals in the Asia Pacific region, offering unrivalled networking, education, and sourcing opportunities. Organised by the BTN Group, the show connects buyers and suppliers from Asia Pacific, the US, UK, and Europe. With expertly crafted content developed by the BTN Group’s 40+ years of industry expertise, the event features insightful sessions, cutting-edge innovations, and dynamic networking formats.

About Northstar Travel Group
Northstar Travel Group is the leading B-to-B media company providing information and marketing solutions for the global travel industry. The company owns 14 media brands connecting 1.4m industry professionals through a comprehensive portfolio of digital, social, print and more than 100 events in 13 countries. Based in Rutherford, NJ, Northstar Travel Group is owned by EagleTree Capital. More information is available at northstartravelgroup.com.

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